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The purpose of this page is to suggest standard phrasing for common messages.

Type

Case

Shown in

Final Text

Examples

Guidelines / Comments

Error

Missing required field

Field tooltip

[field name] required

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Max characters exceeded

Field tooltip

Maximum [x] characters allowed

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Invalid characters

Field tooltip

Special characters not allowed

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Invalid syntax / format

Field tooltip

[Field name] must be in the format:
[format]

Example: [Valid example]

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Entity already exists

Field tooltip

[Entity name] already exists

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Failure to retrieve data

Widget / menu / pop-up / details pane

Header: [Selected item(s)]

Title: Cannot retrieve data.

Content: Try refreshing the page.

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Additional examples

In case of a widget / menu / details pane, the text will be followed by an illustration

Failure to save changes due to system issue

Toast

Title: Cannot save changes to [Entity]

Content: Try again. If problem persists, contact your system administrator.

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Failure to apply changes due to internal logic issue

Pop-up

Header: [Selected item(s)]

Title: Cannot apply changes

Content: [Exact phrasing depending on the specific case].

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Describe the issue and reason (if relevant) and offer means for recovery.

Password is incorrect

Login page / field tooltip

Incorrect user name or password

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Invalid characters validation will not be applied to password fields.

Caps lock and Num lock will be identified on typing (see below).

Access denied

Widget / details pane / filter pane

To access [entity name], you need permission.

Contact your administrator.


To [X], you need [privilege_name] privilege.

Contact your administrator.

To access future data, you need permission.
Contact your administrator.

To export interactions you need administrator privilege.

Contact your system administration.

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Entity being used by another user

Pop-up / details pane

Header: [Selected item(s)]

Title: Cannot [perform action]

Content: The [entity name] is being [action] by another user. Try again later.

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Errors in form

Form, next to dialog buttons

Form has an error

or

Form has [X] errors

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In case there are both errors and warnings, only the error message will appear (see warnings below).

Warning

Delete item

Pop-up

Header: [Selected item(s)]

Title: Delete [entities]?

Content: [the consequence/impact]

Buttons: Delete / Cancel

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Add number of entities, if possible.

Warnings in form

Form, next to dialog buttons

Form has a warning

or

Form has [X] warnings

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In case there are both errors and warnings, only the error message will appear (see errors in form above).

Attempt to leave a form (or a page) with unsaved changes (“dirty state”)

Pop-up

Header: [Selected item(s)]

Title: Leave[“form”/”page”]?

Content: Changes you made will not be saved

Buttons: Leave anyway / Keep editing (primary)

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In this case, leaving the page will not save the changes.

Attempt to leave a form (or a page) while there are errors

Pop-up

Header: [Selected item(s)]

Title: Leave [“form”/”page”]?

Content: [“form”/”page”] has errors. Leaving this page will revert all fields to their last valid values.

Buttons: Leave anyway / Keep editing (primary)

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In this case, leaving the page will revert all fields to their last valid values.

Success

Action completed successfully

Toast

Success! [Entity] [Action (passive)]

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Info

No results found when search criteria and filters are applied

Widget

No results found. Try different search criteria or clear all filters.

No results found. Try different search criteria.

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Empty state

Widget

No [entity] to display.


No [entity] added yet.

To add [entity], [action].

No cases to display.

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No trends added yet.

To add trends, select Add trends.

Action in progress

Toast

[Action] [entity]

(Optional:) This may take [amount of time]

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If the action can be undone, a cancel button may be added

Caps lock / Num lock is on (when typing a password)

Tooltip

Caps lock / Num lock is on

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Applied on password text field, triggered automatically

Guidelines

  • For buttons, avoid using OK/Cancel as much as possible; use explicit action verbs instead (e.g. Create)

  • For popups headers, use the name of the entity the user selected, or that was captured by the system. For example: Interactions.

  • When counting the number of entities (e.g. at the top of a tree/list/table)

    • when there’s only one entity type use the specific entity’s name (e.g. 34 employees).

    • when there’s more than one entity type use the term “Item” (e.g. 34 items).

  • A single-line message should not end with a period.

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