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Here are a number of guidelines for designing content with international audiences in mind:

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Color

Be Aware of the Cultural Significance of Colors

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. For example, the color red is associated with warning and danger in Western cultures, while it symbolizes luck and happiness in some Asian cultures, like China and Japan.

Flags

Avoid Using Flags to Represent Languages

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. Language and country are different concepts. Flags are symbols that represent countries or nations while languages represent a shared method of communication between people. For example, Spanish is spoken in 29 countries and Spain is only one of them. Countries like Canada have more than 1 official language. Which language do you think the maple flag represents?

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